Brand Identity, Website & UX Design

Cabin

Cabin unites the goods and their makers. It's a place which houses a collection of skilled craftsman, designers, their stories and their products. 

This is a conceptual brand which is close to my heart and values.

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What’s the Story

Cabin is a platform where consumers can be more conscious with the items that fill their homes. It celebrates craftsmanship and the artists behind the craft.

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Brand Story

Based around the core of you or I: home. It's the place you feel most safe and comfortable. It's the place we all cherish. Usually built by hand and with love, a ‘Cabin’ is a quintessential wholesome version of ‘home’. 

 

Branding -
A
‘strong structure’ equals a ‘strong house’. I have taken this approach with the branding by adding subtle nuances which adhere to this e.g small gaps in the anatomy of the letters of the logo speak to the building blocks of a structure.

'Verb' categories enhance the feeling of ‘home’.

 
 

A friendly tone of voice and relaxed layout makes the user feel at ease, while the clear link between 'product' and 'maker' creates an effortless journey between the two, uniting goods and their makers.

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