Brief - The re-design of luxury brand Mulberry's ecommerce site.
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Working with digital Agency Poke, mulberry.com has re-designed and fully optimised for desktop, tablet and smart phone as well as made compatible for CMS platform Hybris. Functionality updates include intuitive search and navigation, responsive modular design, intelligent merchandising and simple one-page checkout.
The new site includes the ecommerce hub and two brand areas: one centred on the current collection and the Journal housing Mulberry's editorial content.